Hospitality and Travel industry fundamentals are shifting due to change in consumer behavior and digitizations. Mobile phone has become the defacto standard for the guest and travelers to search, discover, consume and transact for their travel and hospitality needs. Hotels doesn't need to wait till the Guest show up to serve the Guest and can start the touch point with the Guest early in the journey from the point they start planning for their next trip.
Its very important for hotels to be in touch with their Guest periodically by establishing their presence on the platform that most of the Guest uses intimately and that platform in Mobile Phone. Hospitality need to think a step ahead instead of just providing a informational Mobile App for their Guest they should digitized the Guest experience by providing Mobile App that will provide services in realtime and seamless at a touch of button and at the same time provide 360 realtime view to the operation manager of all the activities in the hotel.